Wednesday, February 3, 2010

Guitar Hero CEO Rosensweig Trades In His Axe

New office, same job. After just 10 months as president and CEO of Activision Blizzard's Guitar Hero division, former Yahoo COO Dan Rosensweig is packing up shop and relocating to online textbook rental startup Chegg where he will hold the same title. Chegg claims to have saved students over $140 million on textbooks by offering their "Netflix style" rent by mail service.


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Chegg has quickly grown to become one of the leading online textbook rental company, along with competitor BookRenter.com. According to an article in the New York Times, the company claims to have rented over 2 million books on 6,400 college campuses, and just last November, the company closed over $100 million in debt and series D funding.





In an interview with the Times yesterday, Rosensweig said Chegg has an excellent business model and that the company "did as much business in January 2010 as in all of 2009." Chegg expressed their excitement to see Rosensweig join the the team yesterday on their blog.



"We've been growing at an exceptional rate, so we needed a world class leader that has the business experience and passion for the consumer to take us to the next phase," the company writes. "Dan is definitely that person."



Disclosure: ReadWriteWeb is a syndication partner of the New York Times.


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